10 Best Tools to Create Interactive Posts in 2024
Want to stop the scroll and turn passive viewers into engaged leads? Interactive posts—like quizzes, polls, calculators, and AR filters—can increase engagement by 300% and generate 5x more leads than static content.
In this guide, we’ll cover:
- Best tools for quizzes, polls, and calculators
- Pricing & key features compared
- Real brand examples using these tools
- How to choose the right platform for your goals
Why Use Interactive Content?
- Quizzes convert 4x better than traditional forms (Outgrow)
- Polls get 2x more comments than regular posts (Instagram)
- AR filters boost brand recall by 70% (Snapchat)
Best Interactive Content Tools (2024 Comparison)
1. Outgrow
- Best for: Lead-generating quizzes & calculators
- Pricing: $25/month+
- Key Features:
- No-code builder
- CRM integrations (HubSpot, Salesforce)
- A/B testing
Example Use: “What’s your marketing personality?” quiz → Email capture
2. Typeform
- Best for: Beautiful, conversational forms
- Pricing: Free plan, $29/month+
- Key Features:
- Sleek UX/UI
- Conditional logic
- Video responses
Example Use: “Help us design our next product” poll
3. Interact
- Best for: Viral personality quizzes
- Pricing: $25/month+
- Key Features:
- 1,000+ quiz templates
- Shopify integration
- Social sharing prompts
Example Use: “Which skincare routine suits you?” (Sephora-style)
4. Tally
- Best for: Simple, free forms & polls
- Pricing: Free! ($29/month for pro)
- Key Features:
- Unlimited responses (even on free plan)
- Real-time results
- Embed anywhere
Example Use: “Vote for our next product feature” (in LinkedIn post)
5. Spark AR (Meta)
- Best for: Instagram/Facebook AR filters
- Pricing: Free
- Key Features:
- Face tracking
- World effects (for environments)
- Template library
Example Use: Virtual “try on our sunglasses” filter
Comparison Table: Top 5 Tools
Tool
Outgrow
Typeform
Interact
Tally
Spark AR
Best For
Quizzes/calculators
Elegant surveys
Personality quizzes
Quick polls
Instagram AR effects
Starting Price
$25/month
$29/month
$25/month
Free
Free
Free Plan?
How to Choose the Right Tool
- For lead generation: Outgrow, Interact
- For customer feedback: Typeform, Tally
- For brand awareness: Spark AR, Tiktok Effect House
3 Pro Tips for Maximum Engagement
- Gate results behind an email opt-in (For lead gen)
- Promote across channels (Embed quizzes in blogs, share polls on Stories)
- Repurpose responses (Turn poll data into infographics)
